Articles

From user research, digital strategy to solving bold engineering problems. Our team specialises in providing a suite of services that can take an idea from a rough sketch to a secure and fault tolerant digital product.

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Product Design

Building landing pages: A sneak peak behind our process

Building Landing pages can make or break your website user expereince. Dive in to learn the BTS on how its done at Wednesday. Still tricky? Reach out and let us help you.

Product Design

A Guide to Building Style Guides: Efficiency Guaranteed

A style guide maintains consistency with visual brand identity. Learn how to create an effective style guide for optimum efficiency.

Agency

Year In Review: 2021

A look into the year that has passed, the achievements and struggle and how we are ready to greet 2022 with arms wide open!

Product Design

Figma: How to build responsive and scalable grids for web-design

Catering to different screen sizes can be a daunting process. With a new screen size launching practically every day, it is impossible to design for each and every type. The solution is building responsive and scalable grids .

Product Design

An Elixir To Escaping The Visual Rut: 5 Grand Tips To Create An Effective Mood Board For UI UX Designers

Mood Boards are all the rage now for any creative space.. If you aren't making them already learn how to start now.

Product Design

Working with copy: How to master typography for marketing posts

In this article, you will learn typography tips and tricks. How you can implement them in your marketing posts. Each section has an "In Action" part with examples from our very own social media posts.

Product Design

5 Easy UI interactions in Principle that will make your design stand out

When designing for screens, it’s critical to consider how the user will interact with what you’re designing, considering how transitions are handled from screen to screen, and providing valuable feedback within user interface components. We need to consider both macro-interactions (at the page level) and micro-interactions (at the object level).

Backend

API Specifications & Architecture

An application programming interface (API) defines how applications communicate with one another. The term API describes any interface. For this article and the ones to follow I will refer to Web APIs as an API.

Mobile

Architecture patterns in Flutter

There are multiple architecture patterns in Flutter in this article we take a look at two of the most widely adopted state management patterns BLOC and Provider.

Mobile

Thinking functionally in Kotlin

Functional programming is difficult to fathom for most application developers. Opinionated frameworks telling programmers how to build applications, reduces the desire to experiment. I often hear people saying the right way to build an application is "this". The very tinkering nature that drives change is left behind.

Agency

Work at Wednesday

Every company has a set of values/pillars, some of them even write these down and are displayed on a wall when you enter. Here is what makes Wednesday unique.

Agency

Wednesday’s Sales Strategy

Sales? Blehh! Often people think of sales as a job that doesn’t require any intellect — a task for the ones good with slick handedness. To others, it’s the province of characters in the realm of trickery and deceit.

Agency

Digital Transformation — Vantage points

The different vantage points involved in the digital transformation of a business. What is the perspective of each stakeholder? What incentivizes them? and how they all align to make it successful?

Mobile

A Framework for Mobile Product Strategy and Development

The smartphone has revolutionized the way users consume content and interact with the services. The question as to whether a business using technology as a means to reach users should have a presence on a mobile phone is no longer relevant. The answer is a definite yes.

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